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Motorsports

Michelin approaches motorsports as a way to develop and prove our technologies in a wide variety of cars, circuits and conditions. With a heritage of endurance racing, including 21 consecutive overall races wins at the 24 Hours of Le Mans, Michelin constantly challenges itself to acheive continuous improvement. As the Official Tire of IMSA, Michelin is a technical partner for many of the world’s top vehicle makers.

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November 18, 2020

News Bulletin: Michelin + Gran Turismo Livestream Challenge

Michelin and Gran Turismo, the real-world driving simulator, are partnering with Race Service to bring e-sports fans the “Michelin Race for Good.” The virtual event will have 16 celebrity drivers...

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January 27, 2020

MICHELIN GOES WIDE, DEEP IN ROLEX 24 AT DAYTONA

Broad approach and dedicated team support help Rolex 24 set new lap and distance records Following its highly successful inaugural season as the Official Tire of International Motor Sports Association, Michelin...

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December 12, 2019

MICHELIN APPOINTS NEW MOTORSPORTS DIRECTOR FOR NORTH AMERICA

Michelin North America has named Tony Ménard as director of motorsports, effective Jan. 1, 2020, succeeding Chris Baker, who has held the role for the past eight years. Baker is scheduled to retire in...

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October 15, 2019

MICHELIN HELPS MIX OLD, NEW TRADITIONS IN IMSA SEASON FINALE SUCCESS

Michelin helped the International Motor Sport Association put a bow on the celebration of its 50th season and an exclamation point on the first season for Michelin as the Official Tire of IMSA at the...

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January 28, 2019

Michelin Thrives, Endures Through Rain-Shortened 57th Rolex 24 At Daytona

Michelin and its teams in the IMSA WeatherTech SportsCar Championship endured and thrived during a challenging, treacherous yet dynamic 57th Rolex 24 At Daytona. The race was Michelin’s first as the new...

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January 21, 2019

THE MICHELIN ERA WITH IMSA BEGINS WITH THE ROLEX 24 AT DAYTONA

“A journey of a thousand miles begins with a single step.” Lao Tzu (604 BC-531 B.C.) Fifty-two weeks ago, Michelin arrived at Daytona International Speedway with a team of transporters and...

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January 13, 2019

MICHELIN, IMSA FORM DYNAMIC DUO IN MILESTONE YEAR

Michelin is now the official tire of the International Motor Sports Association, which celebrates its 50th anniversary in 2019. This isn’t just racing news; it’s a pledge to drivers everywhere that...

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October 12, 2018

MICHELIN ANNOUNCES NAMING RIGHTS FOR ROAD ATLANTA

Michelin announced today an agreement with Road Atlanta for exclusive naming rights of the racetrack. Beginning in 2019, the track will be renamed Michelin Raceway Road Atlanta. This is the first time globally...

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