Posted on February 14, 2020

Michelin Implements Price Increase Across North American Passenger Brands for Selected Products


Greenville, S.C. Feb. 14, 2020 — Michelin North America, Inc., has notified its dealers of an upcoming price increase up to 7% in the United States and up to 5% in Canada for selected MICHELIN®, BFGoodrich®, and Uniroyal® brand products in the passenger and light-truck tire categories.

The increase will be effective on March 16, 2020. Price changes may vary across specific products within each brand portfolio. Details will be presented directly to dealers, with additional questions addressed directly through account managers.

About Michelin North America

Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The Company has earned a long-standing reputation for building innovative premium tires.  In addition to tires, the Company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America ( employs about 22,700 and operates 19 major manufacturing plants. Forbes magazine has ranked Michelin No. 1 on its annual survey of “Best Large Employers in America” for 2018. Learn more about purpose-driven careers with a purpose-driven company at


1 Comment

Joan carnell | February 27, 2020 @ 12:28PM
I need help from someone in your Corp,purchased four new tires with promise of rebate,

cannot get any help from dealership,they have tried with no response. Have been on landline hold to 877 310 3674. Can I get some help on this.rebate number Ru425249,vin 2lmdj6jk2dlb21284,date of purchase 10 31 19.very upset with Michelin with the way you are handling a promotion. Phone 662 424 9798. Can someone look into and call me?.......thanks.

Leave a Comment